People that need validation and a place to belong usually join cults. They are usually outcast and introverted and a charismatic individual will befriend them and lure them into the cult without them knowing that they joined. Cults are similar to extremist because they will do what is necessary to achieve their goal. They use gas, violence, bombings to terrorize society for either religious beliefs or for a better world.
I agree with your point being discussed. I feel outside of people who are looking to "change the world" in their image, cults often prey on people who feel left out of society. These people do need validation and once they find it they try and run with whoever gives them it because they feel that validation is so hard to come by. Also I agree with how you said that they often don't know they joined a cult and I feel that when they do come to that realization they feel they are to deep into it to stop now or they are scared of what would happen if they did choose to leave the cult.
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